take the helm
Logo for a hypothetical food inspired clothing brand (from larica, which means munchies in portuguese)
do it
typographic experiment
tripping on explosions in the sky and fucking shit up
Trampled under foot vs Binary stars - Meaning across disciplines
In this project, I chose some Led Zeppelin tracks to represent with astronomy themes, stressing the contextual character of meaning formation.

Stars seen by the naked eye always look like a single isolated point in the sky. Sometimes, though, a most detailed instrument might reveal systems of stars containing two or even more stars. When this system is composed by two stars, it is called a Binary Star System.
Binary star systems are interesting because stars are really massive objects. It is known that the Moon orbits the Earth, which orbits the Sun. That’s because one is considerably more massive than the last one. On the Moon-Earth system the difference is not so big, and so we notice tides, but on the Earth-Sun system there is no way to account an interference of Earth’s gravitationall pull on the Sun’s behaviour.
When we talk about two stars though, there is a mutual interference, even if one of them is more massive than the other, there is still a considerable pull from both bodies. This results in an orbit around the system’s center of gravity. Both stars are orbiting each other, effectively.
These systems can be Visual - when the stars are far enough from each other to be visually distinguished -, Astrometric - when one of the stars is to faint to be seen and its existence is supposed by the orbital pattern of its pair -, Spectroscopic -when the system is identified by the change
on the color spectrum of the main star-, Eclipsing - when one star covers the line of sight of the other and the system is perceived by a rhythmic reduction of the light intensity-, or Contact - when there is an exchange of material between the stars in the system, one star vampirizes the other-.
Binary stars eventually have their orbits spiralled, which results in either a merging or a supernova (a stellar explosion, which possibilitates the stars’ inner atoms to reach all over the universe - remember the “we are made of stardust” talk?). That’s why they are the perfect representation of a couple interactive relationship, one chasing the other mutually (unless your concept of couple is one person standing still and the other running around, then probably there are some bad news waiting for you).
No Quarter vs Voyager 1 - Meaning across disciplines
In this project, I chose some Led Zeppelin tracks to represent with astronomy themes, stressing the contextual character of meaning formation.

Launched on the fifth of september of 1977 by NASA, the Voyager 1 is now (and prob- ably will be for a long time) the farthest manmade object from Earth.
Its instruments and cameras captured information from Jupiter and its moons and Saturn until 1980, when the primary mission was declared finished. From then on, the spacecraft has been wandering space in inertia and sending information back to Earth.
On February 2012, the recorded distance of the spacecraft was of 120 Astronomic Units, that is 120 times the distance be- tween the Earth and the Sun. Long past Pluto, on June 2012 it was announced to be very close to leave the Heliosphere, which means it will soon reach interstellar space, the most empty void between the influ- ences of our Sun and another star.
This secondary part of the mission was predicted, so the scientist team that as- sembled the spacecraft, led by the as- tronomy icon Carl Sagan, decided to prepare the spacecraft for the case of it being found by intelligent spacefaring beings (no matter how unlikely or many thousands of year away from now this might be to happen). They put in the spacecraft a golden
record (with even instrucions in binary code to get the thing playing) with sounds from Earth, like people speaking diverse languages, birds, whales, Mozart, Chuck Berry, wind and thunder (unfortunately no Led Zeppelin).
Voyager 1 is bound for a really long trip of no return. It is unknown when it will collide with something, if it will, but really soon it will start to send signal from the most misterious parts of the universe, a “limbo” in between stars.
It actually already sent information from the end of the Solar System that revolutionized some ideas about it. The Heliosheath, which is the outermost layer of the Heliosphere, according to an interpretation of the data received from its sensors, is full of magnetic bubbles that interfere with and provide resistance to the spacecraft. Those magnetic bubbles are the pomegranate seed like shapes that appear below the spaceship on the poster.